It was hard for me to understand the reason for this series. Not only because of the time it took us to learn how to produce it, but because of what we unconsciously required: a long process of "therapy," uncomfortable questions, and a revelation about my approach to design and how to express it.
Sometimes I don't know if I'm an imposter in my own work, if I'm a director, an artist, an illustrator, a 3D artist, or maybe I'm just thinking? I guess it's not about the role, but rather curiosity bouncing back to where it would like to be.
I like working with artists because there is a certain freedom of exploration in techniques, in this project we proposed to @jbalvin and the team, to give life to their website allowing people to interact with the version of this Alien and Jose bought the idea, 3 points of attention, the logo as a laser beam as a sublime spot, the right hand inspired a bit by ET "curious connection 🤷🏻♂️, bought from one, in the left hand we always see a crystal sphere with its smiley face as an element that closes the triangle, the glitches are associated with the concept of the entire campaign, but we didn't want it to be a traditional glitch so between layers and layer effects a rare "digital velvet" was achieved, I love hidden messages, so in the "alien society" tag if you touch the letters E and T you will see an illustration made by Jose :).
Thanks to the great @llama_motofu for allowing me to conceptualize tremendous work